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ROOTS WELCOMES CONAN O’BRIEN TO TORONTO
Feb 10, 2004

Toronto – On Tuesday February 10th, 2004 Roots will begin selling the limited edition Late night with Conan O’Brien clothing line available only at the Toronto Eaton Centre Location. Available for only 4 days, February 10th – 13th, the clothing line will include T-shirts, toques and hoodies.

In addition to supporting the Conan O’Brien show with the sale of these shirts, Roots has not forgotten the whole reason for Conan taping in Toronto, to assist the hotel and hospitality industry. To this end, Roots will be donating a percentage of the sale of each item to the charity supporting the Toronto Hotel and Hospitality industry.

Established in Toronto in 1973, Roots has evolved into an internationally recognized lifestyle brand. Starting as a single store with a single product (Roots Negative Heel Shoe), Roots now have over 200 stores globally, this privately held company has a state-of the-art production facilities in Toronto, numerous licensees and employs thousands of people globally.


For more information please contact:


Raymond Perkins, Director of Communications
416-781-3574 ext 319
E-mail: rperkins@roots.com

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