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Company Profile Press Releases Commercials Media Contact Information |
ROOTS SPONSORS THE YOGA SHOW AND CONFERENCE IN TORONTO November 14, 2004 |
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TORONTO - As a company that has always promoted personal well-being and a healthy lifestyle, Roots is proud to sponsor the 2004 Yoga Show and Conference in Toronto. The 3-day event is taking place at the Metro Toronto Convention Centre from Nov. 19 through Nov. 21. Roots is a sponsor of the Opening Night Party on Nov. 19 which will include live music, food samplings and a stage performance featuring Roots style items. A portion of the proceeds from the event will go to the Rethink! Breast Cancer campaign. Roots designed the uniforms worn by the staff at the Yoga Show where Roots will also be an exhibitor. |
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| Roots has long been linked to yoga through its highly successful Roots Yoga line of apparel for men and women. Created by designers who've practiced yoga for years, Roots Yoga offers yoga practitioners the perfect wardrobe of function, comfort and style. Yoga enthusiasts appreciate the fabrics and their flexibility. Non-yoga practitioners also enjoy Roots Yoga as everyday fashion. “Roots Yoga is a natural extension of the Roots lifestyle,” says Roots Co-founder Don Green. “Michael (Budman, fellow Roots Co-founder) and I and our families love yoga. Practicing it has had many positive effects on our health and business. Creating Roots Yoga has been a rewarding experience and comes naturally to us because of our connection to yoga over the years.” Following our successful collaboration with the organizers of the first-ever Yoga Show in 2003, Roots is proud to be associated with this excellent event again this year as a sponsor and exhibitor. |
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