WEST MEETS EAST

In a reflection of its increasing global presence, Roots launched the first phase of a major expansion of its presence in Asia. In November, Don Green and Michael Budman traveled to Hong Kong to take part in the official inauguration of two new stores.Working in partnership with the Hong Kong-based Li & Fung Trading Ltd, Roots is also preparing to open stores in China and other countries in Southeast Asia. The plans call for dozens of new stores in the next two to three years.
During their trip, Michael and Don also went to Taiwan to participate in the re-launch of the flagship store in Taipei. Roots already has 20 stores in Taiwan, operated by Li & Fung.

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