Wednesday, November 01, 2006

ROOTS FOR LITTLE ONES

Great new looks for comfort loving babies

Finally! Sweater season has arrived. Three new baby sweaters that hit stores earlier this month are the Beaver Sweater, the Nordic Sweater and the Rosebud Sweater.

The unisex fit Beaver Sweater is made of 100% soft acrylic heather-mix yarns and embraces a Roots Heritage traditional look. Available in truffle, charcoal and blush, the sweater also features the traditional Roots beaver logo.

The Nordic Sweater for baby girls is made of 100% acrylic and is fully lined with 100% poly-nordic fleece for warmth. Reflecting Nordic fashion, the sweater also features patterns taken from intarsia designs, and comes in eggplant and vintage white.

Also for baby girls, the Rosebud Sweater has a 100% soft and fine acrylic knit and features hand embroidery on the front. Featuring a comfortable back neck opening making it easy to take on and off, the sweater is available in eggplant and vintage white.

Roots has also come out with a Beaver Loungewear line for babies consisting of five pieces: the Beaver Pramsuit, Beaver Lounger, Thermal Flannel two-piece, Beaver Jumpsuit and Beaver Toque. All feature the traditional Roots beaver logo and are made of 100% soft poly-nordic fleece for warmth, with the exception of the two-piece outfit made of 100% cotton thermal and 100% cotton plaid. Inspired by cosy loungewear, the items are available in harvest red, team navy, oatmeal and blush. All items are in stores now.

• Beaver Pramsuit, O/S, retail price: $49.95; Beaver Loungers, sizes XS-5T, retail price: $32.95; Thermal Flannel 2-Piece, sizes XS-5T, retail price: $32.95; Beaver Jumpsuit, sizes XS-5T, retail price: $29.95; Beaver Toque, sizes XS/S and S/M, retail price: $9.95
• Beaver Sweater, sizes S-5T, retail price: $36.95; Nordic Sweater, sizes M-5T, retail price: $39.95; Rosebud Sweater, sizes S-5T, retail price: $34.95