ENTERTAINMENT WORLD CAN’T GET ENOUGH ROOTS

Madonna and The Who place custom orders for current world tours

Lately, it seems barely a week goes by without the Business-to-Business Department chalking up yet another sale of Roots products to a new movie production, TV show or major rock performers. Last week, we reported on the deal with Steely Dan that followed hot on the heels of an order from the producers of NBC’s hit TV series The Office. We could go on listing the many others but regular readers of The Source know what we’re talking about and need only consult back issues to see the A-list roster of clients from the entertainment world who have ordered Roots merchandise during the past year.

This week, in the latest such installment, Roots received custom orders from two more heavyweights in the musical arena. The Roots leather factory is now hard at work making 210 large Banff Bags in gaucho leather for Madonna and her on-going Confessions Tour. They are being shipped to Japan to be presented as gifts to her band and production crew at a concert in Tokyo later this month.

At the same time, the factory is also making some 100 large Banff Bags in brown football leather for the 2006/07 world tour of the legendary British rock band The Who. They are being shipped to Philadelphia to be presented as gifts for the musicians and production crew next week.