NEW & NOTEWORTHY
A guide to just-launched Roots products
BORN TO ROCK
Retro style in vogue for Roots kids
It’s rock and roll time for kids this fall as retro-inspired 1970s styles for tiny tots hit Roots stores next week.
Designed by Elsa De Souza, Senior Designer, Babies and coordinated by Marisa Battaglia, Merchandise Manager, Babies and Kids, the first fall delivery is called Down To Earth. It includes a range of classic T-shirt styles like the Loud and Proud tee, Future Rock Star tee, Born to Rock tee and the Naia style colour block tee. They are made from 100% cotton jersey and feature graphic prints inspired by the late Sixties, early Seventies ideals of peace and love. Other details include multi-colour topstitching and slit seams on the sleeve and bottom hems.
Made in China, the tees are available at Roots stores all over Canada and the United States (sorry at this time Roots Kids and Baby items are not available online).
Another style in the same category is the Gorgeous Sweater. It is made from 100% cotton sweater knit fabric and comes with a chest print. The style is sold in Roots stores in Canada. All the above styles are available in sizes S – 5T (babies, 3-6 months – kids, 5 years)
Retail price: Loud and Proud tee, Future Rock Star tee, Born to Rock tee - $12.95; Naia tee - $22.95; Gorgeous Sweater - $29.95
1 Comments:
Whenever I need to purchase gifts for my friends babies or kids, I always stop by Roots first and I am confident that I can find something nice to bring smile on their lovely faces. However, to my disappointment, I do not understand why associate our future generation to "Rock and Roll"? How can the lifestyle linked with Rock and Roll be associated with love and peace??? There are a lot of good things that we can expose our future generation to, like what Roots has been doing in the past, good sports, the nature, etc.
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