TEAM BARBADOS IN FIRST PLACE FOR STYLE

Caribbean nation continues winning collaboration with Roots

As part of its on-going partnership with the Barbados Olympic Association, Roots is creating the official team clothing for Barbados at the upcoming CAC (Central American and Caribbean) Games. Roots will be outfitting the entire 370-member delegation at the games, which are being held July 15-30 in Cartagena, Columbia.
Celso Afonseca, Product Coordinator in the Business-To-Business Department, was instrumental in executing the deal. He oversaw the production of the clothes, all of which were made in Canada. “For the opening ceremonies, the men will be wearing a blue chino pant and the women will be wearing a blue Capri pant,” says Celso. “In addition, we took the World Cup jacket and incorporated the design into the podium tracksuit that the Barbados athletes will be wearing. The rest of the clothing will include T-shirts, golf shirts, pants and baseball caps.”
Next year, Roots will be the official outfitter of the Barbadian team at the Pan Am Games in Brazil. The collaboration will continue in 2008 when Roots will provide the official uniforms for the Olympic team at the Summer Games in China. The Roots relationship with Barbados began in 2004 when Roots was the official outfitter of the island’s Olympic team at the Summer Games in Athens. Roots also clothed Barbados for this year’s Commonwealth Games held in March in Australia.