Monday, June 19, 2006

FRESH INK

A selection of coverage of Roots in the media

Here are some recent sightings of Roots in the pages of newspapers and magazines:

Metro (Toronto), June 16:
Item in the Hot Ticket column about the recent launch evening for the 2006 Rethink Breast Cancer campaign featuring a photo of Roots Co-Founder Michael Budman with Rethink Executive Director MJ DeCoteau.

The Edmonton Journal, June 13, The Calgary Herald, June 13, The Prince George Citizen, June 10:
Article on the success of the recently launched Roots United soccer collection.
(read the article)

The National Post, June 10:
Spotlight on in camouflage-print duffle bag in the Father's Day gift section.

The Coast (Halifax, NS), May 25:
Mentions the recent Rethink Breast Cancer event at Roots and the collection being available at Roots stores and online.
(read the article)

Chatelaine magazine, July issue:
Mentions Roots cutlery available at Sears.

Green Living magazine, June issue:
Mentions Green Tips book being available at Roots stores.

Fashion magazine, July:
Great shot of the Hampton Bag in the style round up.

Toronto Life magazine, July:
Camel coloured Roots beach tote featured in the fashion “Lighten Up” feature.

Flare magazine, July:
Oversized linen and black leather tote figures prominently in its “Tote ‘em Poll” feature.

Fashion magazine, June issue:
Roots Athletics jacket featured in the “Summer Getaway Guide” section.

Canadian Interiors magazine, May/June issue:
Cover story showcasing the Roots head office in Toronto.

Marketnews, May:
Spotlight on new series of Roots cases for MP3 players.