BRINGING GREAT MINDS TOGETHER

Idea City attracts the support of Roots

Next week, Roots will help kick off Idea City, an annual conference that brings together major achievers from the fields of business, the arts, science, medicine, technology, media and more. As one of the corporate partners for this event, Roots will be providing custom-made Idea City canvas and leather bags as gifts to the participants.

Designed by Karl Kowalewski, Director of Leather, the bags are made in natural coloured canvas combined with brown leather. They sport the red, black and yellow Idea City emblem along with the Roots logo.

The conference is organized by long-time friend of Roots Moses Znaimer, co-founder and former president of City-TV. More than 500 delegates and 50 speakers will attend this three-day forum taking place at the Isabel Bader Theatre in downtown Toronto.

For more on Idea City www.ideacityonline.com